Playtime Loves Japan



Next week I’ll be visiting Playtime New York, the trendy twice-yearly trade show dedicated to babies, kids, and maternity, with a special focus on new, emerging brands. It is always one of my favorite shows to attend, but this year there’s an extra feature that I want to share you. During the run of the show (from July 30th to August 1st), a “Playtime Loves Japan” pop-up shop of designer samples will be open to the public, benefitting K.I.D.S. Japan Earthquake Relief. Merchandise will be sold at a generous 70% off retail price, and will include brands like Bensimon, Flora and Henri, Kico Kids, Le Marchand d’Etoiles, and more. If you’re interested in on-trend kids’ fashion, this is a great opportunity to take home some samples, all while benefitting a great cause. Visit Playtime New York for more details.



The “Playtime Loves Japan” Pop Up Shop will be open from July 30th to August 1st at SoHo’s 82 Mercer (82 Mercer Street between Spring and Broome Streets, 9am – 6pm, 5pm the last day).

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